IMRAN HOSSAIN

home-textilesTechnical textile is a specialized textile sector that deals mainly with nanotechnology and smart technology and is used in some special cases. As the world becomes more modern, the use and demand for traditional textiles as well as technical textiles is increasing rapidly. Technical textiles are slightly different from traditional textiles and have some special features like fire resistant, water resistant, virus/bacteria resistant etc. By defining technical textile, it refers to a sector that meets the needs of specialty garments for specific needs such as extra winter or extra heat, garments used in adverse weather and climatic conditions, as well as special textiles used in sports, agricultural sector, medical sector and industry. Either they are called technical textiles.

Introduction

Home textile is one of the branches of technical textiles. Home textiles are generally defined as textiles used for home decoration and protection. In addition to embellishments, taste has also been added to this home textiles. More important than home decor, maintenance or comfort, it keeps our minds fresh and well. It provides mental relaxation to people. Such as floor carpets, curtains, bed sheets, blankets, cushion covers, sofa covers, upholstery fabrics, various furniture covers, wall mats etc. help in beautification of the house.

Home Textiles Categories and Their Applications

Since home textiles are made of a combination of different fibers, textures, colors, finishes and designs for different purposes depending on the needs of different countries and designs tailored to the tastes of different people, it can be classified as follows-

Product Category Applications
Bed Linen Bed sheets, Duvets, Throw, Comforters, Pillows, Pillow covers, Blankets, etc.
Table Linen Table cover, Table mats, Napkins, Runners, Table cloth etc.
Kitchen Linen Kitchen apron, Gloves, Pot holder, Lunch box cover, Dish cloths etc.
Toilet & Bath Linen Towels, Bath mats, Bath carpets, Bathroom curtains etc.
Floor & Coverings Floor mats, Floor carpets, Curtains, wall coverings etc.
Others Wall mats, Sofa covers, Cushion & cushion covers, furniture coverings etc.

bed-linensBed linen:

Textiles used for bedding are classified as bed linen, some of the notable products are bed sheets, bed skirts, bed spreads, pillow & pillow covers, throws, blankets, duvets, comforters etc. Bed sheets enhance the beauty of the bedroom. Bed skirts are also known as dust raffle or petticoat and duster, designed to hide the box spring, as well as bed skirts are a way to introduce an extra color, pattern and style into the bedroom. The bed spread is a decorative covering for a bed and it is much like a large blanket, which is placed on top of the bed. The pillow is a big cushion that comes in handy when sleeping. The pillow cover helps to cover the pillow, enhance the beauty and avoid dust accumulation. Throw house is made of fine fabrics to decorate the house, it is usually used for decorative purposes. The duvet is a flat bag that originated in Europe and is traditionally filled with feathers and used as a bed blanket. Comforters are a type of blanket used to keep the user warm.

kitchen-linensKitchen linen:

A variety of textile products are used in the kitchen, including aprons, pot holders, mittens, dis cloths. The apron is a protective garment that can be worn primarily during work in the kitchen, it covers the front of the body, protects clothing and ensures health. The pot holder is used to hold hot or cold utensils in the kitchen such as pans, pots etc. It is usually made of polyester or P/C blend. Gloves used to handle hot pot in the mitten kitchen. Dish cloths are widely used for wiping, cleaning and drying dishes, they are made of different types of drying cloth.

table-linensTable linen:

Runners, table skirts, table mats, table cloths, tee cozies, etc. are categorized as table linen. Covering a plain table with an attractive and awesome table runner can be transformed into an attractive focal point. Table skirting typically makes an excellent distinction within the presentation of a banquet, buffet, brunch or business meeting. Table mats and table cloths are one of the most important part of table accessories, it enhances the beauty of the table.

bath-linensBathroom linen:

Some of the textile products including bathroom linen are bath towels, bath mats, bath rugs, face towels etc. Bath towels are used for bathing and it is the most essential bathroom accessory. A bath towel is a piece of dry cloth that is mainly used to dry the body. Bath mats are special mats that provide a warm non-slip surface to the bathroom floor and absorb water. Bathroom rugs can be used to enhance the beauty of the bathroom. Facial towels are slightly smaller than bath towels which are used to wipe the face after washing the face and are also used as handkerchiefs.

floor-coveringsFloors and floor coverings:

Floor coverings or carpets make the floor of the house comfortable and enhance the beauty of the house. Also, various furniture covers are used to protect the furniture from dust and keep the color beautiful. The use of wall coverings is also seen in different countries, it helps to keep the house warm and enhance the beauty, there are also some sound proofing coverings.

Raw Materials for Home Textiles and Its Special Features

Normally natural and manmade fibers as well as high performance fibers are used to make home textiles. High performance and modern fibers are sometimes used to make special textiles. And when choosing fiber for making home textiles, product usage, production cost, durability, comfort and aesthetic features are considered. Some notable features of home textile products are-

  • Tensile Strength – Modulus and elasticity.
  • Ability to absorb moisture.
  • Optical properties are regulated by light reflection/absorption and fiber size.
  • Eco-friendly and biodegradation.
  • Must have the ability to resist electrical and thermal properties such as static electricity.
  • Should have good wash fastness and light fastness to color.
  • Easier disposal and reuse.
Fiber Categories Types
Natural Fiber Cotton, Silk, Wool, Linen, Jute, Flax etc.
Man-made Fiber Viscose-Rayon, Polyester, Nylon, Acetate, Acrylic etc.
High Performance Fiber Lintex, Modal, Sendura, Crinkle etc.

Renowned Applications of Home Textiles

Some of the notable applications of home textiles are upholstery, bed linen, reflective textiles, sun filters, curtain fabrics, quilted textiles, wall covering fabrics, bathroom textiles, terry towels, bed spreads, table cloths, table cloths. However, in the context of Bangladesh, bed and bath linen products such as bedsheets, towels, pillows, pillow covers etc. are the most popular and in high demand compared to other categories. In 2019, the market share of bed and bath linen products in the home textile sector was about 65% and the share of kitchen linen was 15-20%.

Textiles For Seating Upholstery Fabrics for Contract Use  Sun Filters
Curtain Fabrics and Drapes Reflective Textile  Bed textiles
Quilted Textiles Blankets Sheet & Pillow Cases
 Bed Spreads Fabrics for wall coverings Bathroom Textiles
Shower Curtains Terry Towels  Table Textiles
Table Mats Textile Art (wall hangings) Carpets

Home Textile Manufacturers and Suppliers in Bangladesh

The number of home textile factories in Bangladesh is much less than the number of garment manufacturers. There are almost 30 home textile factories in Bangladesh, which are meeting the demand of the country and exporting every year different types of home decorative and upholstery products including bed covers, curtains, towels, furnishing, floor coverings etc. However, Noman Group’s ‘Zaber & Zubair Fabrics’ is leading home textiles in Bangladesh, the company has been successfully exporting home textiles since 1998. Currently, some entrepreneurs and investors showing keen interest to invest in home textile sector and they are coming forward. The following are some of the home textile factories:

Zaber & Zubair Fabrics

J K Group
Intercorp Fashion Classical Home Tex
J & M International My Trade Link
Raising Sun Trading Alltex Industries Ltd.
Apex Weaving Saad Musa Group
Cloth Apparels Ltd. Taj Fashion
ACS Textiles

Mosharraf Group

 

Major Importing Brands of Home Textiles from Bangladesh

IKEA

Carrefour

Asda

Littlewood

Maurice Phillips

Wal-Mart

Redcats

Global Market Size of Home Textiles

According to a new report by Grand View Research, Inc., the global home textile market will reach 133.4 billion by 2025. And it is hoped that the rapid growth of the real estate market between 2019 and 2025 will contribute to the growth of the home textile market. In terms of revenue, between 2019 and 2025, bath and toilet linen will register at 3.4% CAGR, upholstery at 3.4% and carpet and floor covering at 1.9%. Bedroom linen also drove the global market very well in 2018 and a healthy CAGR is expected to expand further to 4.3% from 2019 to 2025.

If we look at the state of the world market, we see that the largest market is Asia Pacific, followed by Europe and North America and will expand further to a healthy CAGR between 2019 and 2025. With the presence of large companies including Welspun Group, Springs Global, New Sega Home Textiles and Ralph Lauren Corporation, the home textile market is now highly competitive and most home textile manufacturers are focusing on new developments and capacity building to anticipate current and future demand patterns.

productwise-market-sizeglobal-market-share

Figure 7: Product Categories and Market Size                               Figure 6: Global market of Home Textiles

Now we look at the home textiles market share figure for 2019, here the market share for bed linen products is about 45.3%, similarly, the share of bath and toilet linen products is 20.1%, for kitchen linen it is 8.9%. And the share of upholstery & floor covering products is about 36%. Researchers expect that the share of this products will remain almost same by 2025 and that the share of bed linen products alone may increase slightly.

2019-marketshare

Figure 9: Market Share of Home Textiles 2019

Bangladesh Home Textiles Export Figure

home-textile-export-status

Figure 10: Export Status of Home Textiles

Even a decade ago, Bangladesh did not have a significant contribution in the world market in the home textile sector. Gradually, the export pattern of Bangladesh’s home textile sector changed drastically. And now the name of Bangladesh has been associated with China, India, Pakistan. There is a huge demand for home textile products in the European market. As a result, the export of home textile products in Bangladesh has increased. According to the Bangladesh Terry Towel and Linen Manufacturers and Exporters Association and the Export Promotion Bureau, home textile export earnings were only 155 million USD in FY 2004-05 and increased to 788.76 million USD in FY 2010-11. In the 2012-13 fiscal year, home textile exports amounted to 791.52 million USD, decreases 12.64 percent from the previous fiscal year and in 2014-15 fiscal year, export earnings increased to 804.34 million USD. In the 2016-17 financial year, the export income from home textiles came to 799.14 million USD. Then In 2018-19 financial year, the sector exported goods worth $851.72 million, but in the fiscal year 2019-20, due to the outbreak of Covid-19, the export income of this sector decreased to $758.91 million.  But in the just-concluded fiscal year (2020-21), the home textile sector broke all the previous records and earned $1132.03 million, which is 49.18% more than the previous fiscal year.

The Position of the Rival Countries of Bangladesh

contributionsIn the home textile sector, China, Pakistan, India and Turkey are the main competitors of Bangladesh and Bangladesh ranks 5th.  Vietnam, Taiwan, Cambodia or other manufacturers have not yet reached the level of Bangladesh, but their export earnings are significant. According to the European Apparel and Textile Confederation, in 2016, home textiles worth $ 26.86 billion were imported from outside the European Union, with China accounting for 33%, Pakistan 25%, India 16%, Turkey 11% and Bangladesh 7-8%. According to the South China Morning Post and the China Home Textile Association, China now exports about $18 billion worth of home textiles worldwide, and they expect this amount to increase to $32 billion in the next four years. Pakistan already tops the home textile sector compared to Bangladesh due to its own cotton and GSP + facilities. According to hometextiletoday.com, technological advances in the sector in 2016-17 boosted the country’s export earnings to $6.2 billion.  The Turkish home textile industry is the fourth largest exporter in the world, according to the Turkish Ministry of Economy at the end of 2017 exports of Turkish home textile products reached 3.6 billion US dollars. Every year, Turkey organizes home textile trade fairs called Evatex and Hometex to accelerate its business.

Possibilities and Limitations of Home Textiles in Bangladesh

Bangladesh’s home textile sector has huge potential, with a record export in the last financial year. There is no doubt that if more and more work is done in this sector and investments are made in this sector, then there will be a lot of growth from this sector. However, at present Bangladesh is considered to have the most sustainable environment for manufacturing textile products and the textile factories are working to produce good quality products through sustainable practices, which are preferred by foreign buyers, and are interested in importing more products from Bangladesh.

Meanwhile, in the context of Bangladesh the entrepreneurs said that the price and supply of cotton is the biggest problem for the home textile sector. In this respect, Bangladesh lags far behind China, India and Pakistan. Because they can control 40-50 percent of the production cost, due to their own cotton supply. On the other hand, Bangladesh has to depend on the fluctuating price of cotton in the world market. To meet the demand for cotton, Bangladesh has to import cotton about 98 percent of total required cotton.

Conclusion

Technological innovations have improved their durability and transformed conventional household textiles into high-performance textiles by adding multiple functionalities, allowing them to follow the trend consistent with electronic textiles, integrating technology into durable materials for easy disposal and reuse. At present the demand for home textiles has increased a lot and this sector is continuing its strong growth in Bangladesh. During the Corona epidemic, where RMG exports declined, home textile exports rose 49 percent in the last fiscal year, and factory owners expect further growth. Bangladesh home textile market has already attracted some of the most emerging foreign companies. Bangladesh’s major home textile importers are IKEA, Carrefour, Asda, Littlewood, Maurice Phillips, Wal-Mart and Redcats. Most of the bed linen, bath linen and kitchen linen products are imported from Bangladesh. However, the competing countries of Bangladesh are China, India and Pakistan. Therefore, Bangladesh should focus on high value items, expand the field of home textile production and work with new technologies to overcome the limitations of home textiles as well as initiatives and government initiatives.

Major References

  1. High Performance Technical Textiles Edited by Roshan Paul.
  2. https://www.fibre2fashion.com/industry-article/1769/home-textiles-a-review | Accessed on 17/11/2021.
  3. https://www.textileblog.com/home-textiles-in-bangladesh/ | Accessed on 18/11/2021.
  4. https://www.grandviewresearch.com/press-release/global-home-textiles-market | Accessed on 17/11/2021.
  5. http://epb.gov.bd/site/view/epb_export_data/- | Accessed on 17/11/2021.
  6. https://textilelearner.net/home-textile-types-classification/ | Accessed on 17/11/2021.
  7. https://rainbowhosiery.com/top-10-products-of-home-textiles/ | Accessed on 18/11/2021.
  8. https://www.verifiedmarketresearch.com/product/textiles-home-decor-market/ | Accessed on 18/11/2021.

https://www.sciencedirect.com/topics/engineering/household-textile |Accessed on 18/11/2021.